construction industrial labor shortage

Construction & Industrial Labor Shortage: Recruiting Strategies

Construction & ​​Industrial laborers are in high demand, and competition is fierce. The construction industry has seen a shortage of skilled labor for years. Whether you’re looking to hire one or many workers, it’s important to know your options when recruiting construction & ​​Industrial labor. You will need to start with defining what type of …

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The Importance of Content Marketing: 6 Reasons It’s Essential for Brands

Today content marketing is a vital part of any digital marketing campaign. Behind every successful brand, there’s content that really connects with the company’s audience. But why is content marketing important? In this post we will review 10 reasons content marketing is essential for brands (and how you can use it). Why Is Content Marketing …

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construction website design

Industry Trends for 2021: Construction Website Design

This article will cover everything you need to know about construction website design from modern construction website design through search engine optimization (SEO). Designing a website for your construction business is a top priority in reaching your market. The construction industry is one of the most competitive industries in the world, and construction firms are …

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Outside view pf Butterfield Electric's office

Butterfield Electric

In 2020 consumers and potential clients will conduct 80 percent of their brand engagements via mobile devices! That means mobile-friendly website development is a must in the everchanging competitive landscape of digital marketing. Butterfield Electric, an electrical construction company based in Sacramento, California contracted with Profile by Design, a full-service marketing, and branding agency to …

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Why is SEO Important for the Construction Industry? - featured image

Why is SEO Important for the Construction Industry?

If you are in the construction, engineering or manufacturing industries running a B2B company, why should SEO be important to you? First, let’s define SEO. SEO is an acronym for search engine optimization. When a potential client uses Google or Yahoo (search engines) to search the internet for your services, they use keywords that narrow …

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