Outside view pf Butterfield Electric's office

Butterfield Electric

In 2020 consumers and potential clients will conduct 80 percent of their brand engagements via mobile devices! That means mobile-friendly website development is a must in the everchanging competitive landscape of digital marketing. Butterfield Electric, an electrical construction company based in Sacramento, California contracted with Profile by Design, a full-service marketing, and branding agency to …

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Why is SEO Important for the Construction Industry? - featured image

Why is SEO Important for the Construction Industry?

If you are in the construction, engineering or manufacturing industries running a B2B company, why should SEO be important to you? First, let’s define SEO. SEO is an acronym for search engine optimization. When a potential client uses Google or Yahoo (search engines) to search the internet for your services, they use keywords that narrow …

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Client Focus: Panelized Structures Inc.

Profile by Design completed a full service digital upgrade project for Panelized Structures, Inc., the leader in panelized roof structures for the commercial construction industry. As Panelized approached their 30 year anniversary, they wanted to celebrate that business milestone by preparing their company for the future while featuring their history of success. Profiles’ team built …

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How To Create Case Studies for Engineering Markets

Case studies are one of the most effective marketing tools for B2B companies in the engineering field By showcasing your range of expertise and services, you’re able to drive up interest that converts to increased website visits and customer information requests. Sharing these case studies on your website and in your Media Center is also …

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4 Reasons Your Marketing Isn't Getting Results - Featured Image

4 Reasons your Marketing Isn’t Getting Results

Without a web developer, copywriter, SEO specialist, professional photographer, and branding expert on staff to address these concerns… …they can be overwhelming. Can you relate? 1. Website: Your website content and technology are out of date. 2. Search Engine Optimization (SEO): Your business is invisible to search engines and even local customers are unable to …

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